1. What personal information is collected from me?
DenTek gathers and stores certain types of information whenever you use this Site or the services made available hereon (the "Services"). For example, like many websites, we use "cookies" and we obtain certain types of information when your web browser accesses this Site. Various third party companies offer utilities that are designed to allow or help you visit and use websites anonymously; please note, however, that DenTek may not be able to provide you with a personalised experience on this Site if you choose to utilise any such utilities.
2. What are cookies and how are they used by DenTek?
DenTek may place Internet cookies on your hard drive. Internet cookies are small files that may be placed on your hard disk for record-keeping purposes. Cookies are used to (a) remind us of who you are in order to deliver you better service, (b) estimate our audience size by determining repeat usage of the website to help target advertisements based on user interests and behaviour, (c) track your progress and entries in promotions, sweepstakes and contests, if any, and (d) measure certain traffic patterns for use as a research tool to understand how our users' habits are similar or different from one another. You can set your browser to notify you when you receive a cookie, giving you the chance to decide whether or not to accept it. By not accepting cookies, some web pages of this Site may not display properly or you may not be permitted to access certain information.
3. Does DenTek use web beacons, and, if so, how?
DenTek, or third parties acting on our behalf, may use web beacons on our site, in our e-mails, in our advertisements on other sites or in our advertisements in others' e-mails. A web beacon is an electronic image that can be used to recognise a cookie on your computer when you view a web page or e-mail. Web beacons help us measure the effectiveness of our site and our advertising in various ways, for example, by counting the number of individuals who visit our site from a particular advertisement or make a purchase from our site after viewing a particular advertisement as well as by telling us when a web page is viewed and providing a description of the page where the web beacon is placed. Web beacons also help us measure the effectiveness of our e-mail campaigns, for example, by counting the number of individuals who open or act upon an e-mail message, determining when an e-mail message is opened and determining how many times an e-mail is forwarded.
The information we collect may include some limited personal information, and web beacons allow us to recognise users by accessing DenTek cookies. We may also combine the information that we collect through web beacons with other personal information we have collected from you. We use all of this information to better tailor our marketing to you and may use this information for other purposes, such as to enable a shopping basket, customise content on our website and internal research purposes.
We do not allow third parties to place their own web beacons on our site or in our advertisements. We will not share any personal information collected through web beacons with any third party, except for service providers who act on our behalf and who are contractually prohibited from any other use or disclosure of the information. You can make some web beacons unusable by rejecting cookies.
4. How is my information used?
We want to help you quickly find information regarding the Services on this Site and alert you to specific offers, updated information and other new products and Services that are available. Accordingly, we may send you direct mailings or contact you by telephone about our various Services or other services we feel may be of interest to you. If you do not want to receive such mailings, simply "opt-out" by the means provided for (if any) in the mailings or by contacting email@example.com.
Notwithstanding the foregoing, DenTek does research on our users' demographics, interests and behaviour based on the information provided to us during your use of this Site. This research is compiled and analysed on an aggregated basis. Aggregated data does not include personally identifiable information. DenTek may share this aggregated data with others. DenTek also may combine your information with information we collect or receive from other companies and sources (such as demographic data) to improve and personalise our services.
5. What does "opt-out" mean?
To "opt-out" means that you have notified DenTek that we no longer have permission to use your information for a particular purpose. For example, when we send you information on a new service, you will be given the opportunity to "opt-out" of receiving such information in the future.
6. Who is collecting my information?
When you are on this Site and are asked for personal information, you are sharing that information with DenTek alone, except as provided herein or unless specifically stated otherwise on this Site. If data is being collected and/or maintained by any company other than DenTek or an agent for DenTek, you will be notified prior to the time of the data collection or transfer. If you do not want your data to be shared, you can choose not to allow the transfer by not using that particular Service.
7. With whom does DenTek share my information?
DenTek may share the personal data you provide or the information gathered by DenTek to any party with your consent or, in any event, to DenTek subsidiaries, agents, contractors and our business partners. DenTek also may share information with the following groups: (a) affiliated business which DenTek does not control but with which it engages in joint and co-branded offerings, (b) third party service providers in order to facilitate the performance of only those functions which are assigned to them, data analysis, marketing assistance, provision of search results and links and customer service, and (c) entities with which DenTek may merge or which may acquire all or substantially all of DenTek's assets, as customer information likely will be one of the transferred assets.
In addition, DenTek believes it is necessary to share information in order to (x) investigate, prevent or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, and violations of the Terms of Service, (y) respond to subpoenas, court orders or legal process, and (z) establish or exercise our legal rights, or defend against legal claims, and as otherwise required by law. Except as provided above or in the event of a merger, consolidation, or sale of all or substantially all of DenTek's assets, we will not share any of your information with any third party without your permission.
8. How do I access, update or delete my information?
You can request the individual information that DenTek has collected about you, correct factual inaccuracies in your information, remove personal information from DenTek's databases and/or update your personal information here or by contacting firstname.lastname@example.org.
If you wish to exercise a legal right that you may have under applicable law to learn whether we have disclosed your personal information to third parties for direct marketing purposes, please send a letter to the Privacy Officer at the address listed below requesting to know the type of such information we shared and the kinds of companies with whom we have shared it for such purposes, and we will tell you. If, to the extent required by law or otherwise, we notify you that the security of the information you submit has been compromised, then you agree that we may give you such notice by email instead of by regular mail.
DenTek Oral Care, Inc.
46 High Street